Lyft is adding user profiles of passengers and drivers to its mobile app, so rides can be more tailored and conversational.
from BWCWeb http://bits.blogs.nytimes.com/2015/03/26/lyft-adds-profiles-to-make-ride-sharing-more-personalized/?_r=1
from BWCWeb http://bits.blogs.nytimes.com/2015/03/26/lyft-adds-profiles-to-make-ride-sharing-more-personalized/?_r=1
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